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Showing the value in NFC and AR technologies.
With our expertise, you can unlock exciting possibilities and engage your audience with the power of Near Field Communication and Augmented Reality.
We can help you with:
NFC: Product Interaction
Manufactures of high-end consumer goods and placing NFC tags in products to allow consumers to verify for authenticity of products.
AR: Product Interaction
Our augmented reality solutions are breaking new
ground in consumer engagement by leveraging
cutting-edge technologyto deliver immersive and
interactive experiences.
On-Package Contests
With a combination of augmented reality and near field communication, we're able to build brand loyalty, and increase consumer engagement by adding value with contest entry by tap and enter on mobile devices.
Knowing Your Customer
With tap and register, your customers can easily tap their phone to your product package and register their product, get more information, or get customer support. Unique serial numbers embedded in the NFC, allow for easy customer recognition.
Our company started back in 2019.
Y Simple is the technology arm of our parent company, Mini Giants Inc. Our roots are in the manufacturing of product packaging, using state-of-the-art printing, folding and die-cutting machinery.
Using the latest Near Field Communication tags, software integration, and Augmented Reality, we are able to provide a fully immersive product packaging solution.
How does NFC technology work?
Technology Overview
NFC is a wireless communication technology that allows devices, like smartphones, to exchange information when they are very close to each other, usually within a few centimeters. It relies on electromagnetic fields for communication.
NFC Activation
To activate an NFC chip using a phone, the phone needs to have an NFC feature built-in, which is quite common in modern smartphones. When the user brings their phone close to an NFC chip, the phone's NFC antenna generates a radio frequency field. This field powers the NFC chip.
Information Exchange
Once the NFC chip is powered, it can exchange information with the phone. The NFC chip contains data, such as a website link, a payment transaction, or contact details. When the chip comes within range of the phone's NFC antenna, the two devices establish a connection.
Data Transfer
Once connected, the NFC chip sends its stored data to the phone, or the phone can write data to the NFC chip. This transfer of information happens securely and quickly, often in just a fraction of a second. For example, the NFC chip could transfer a website link to the phone, which can then open the link in a web browser.
What our clients say
“Working with Y Simple has been an amazing experience for our team at my company”
“What an excellent work! I highly recommend Y Simple for their technologies expertise.”
